在NAB，内容将受连接的支配

As broadcasters 和 content providers head to next week's NAB conference in Las Vegas, 一场悄无声息的变革正在内容和, 更具体地说, 内容交付. 这不仅仅是内容的演变，而是内容的消费和传递方式. 因此，互联互通是今年论坛的一个重要主题.

在数字地铁里唱歌:直播如何满足我们对连接的需求

在人与人之间的联系在2020年达到历史最低点之后, people flocked to online platforms like Twitch to fill the sudden void we were suddenly 和 collectively experiencing. 流媒体迅速发展，容纳了各种各样的激情, 从游戏到烹饪再到运动等等. 勒克斯Narayan, StreamAlive的联合创始人兼首席执行官, outlines the specific ways that streaming st和s to benefit from a conversational atmosphere 和 offers actionable ways that streamers can implement these interactions to connect with their audience.

Streaming Wars: End-to-End Quality Assurance 和 Video Analysis Gives Streaming Service Providers the Upper H和

The battle for audience retention continues to intensify in the highly competitive streaming realm. Anupama Anantharaman of Interra Systems highlights the critical role that end-to-end quality assurance, 介质质量监控, 和 in-depth video analysis play in meeting the escalating dem和s of today's video consumers 和 why the role of these processes is becoming more crucial than ever.

供应商从QAM转向IP视频传输网络的考虑

传统的, 受控的广播环境正在被动态的广播环境所取代, complex ecosystems where multiple applications 和 services must coexist harmoniously. 挑战在于保持提供者主要服务的质量, 比如带有动态插入广告的线性电视, while accommodating the diverse requirements for 和 potential interference from third-party applications. Witbe的Yoann Hinard讨论了整个过程中面临的挑战, 包括远程监控, 动态AD插入, 以及跨设备的QC测试.

战胜时间:大规模的体育直播

成功实现体育流媒体的规模化, streamers must commit to delivering the best video quality 和 reliable 和 advanced experiences, 同时打击盗版. Simon Brydon of Synamedia breaks down exactly how to get all bases covered in sports streaming.

The Rise of the Ad Tier: How Streaming Business Models Determine the Content We Watch

追求催化利润, large video streaming companies have been radically altering their approach to growing top-line revenue 和 curtailing costs for some time now, 通过裁员, password-sharing镇压, 授权目录内容竞争流媒体, 和, 值得注意的是, 广告层级的引入.

音乐活动的未来是混合的吗?

理查德·埃文斯, Vizrt高级内容制作人, 讨论音乐活动的未来和现场活动的方式, including major festivals such as South by Southwest (SXSW) are considering the digital experience more than ever.

(R)进化将是流媒体:我们客厅里的可购物电视

Max Heiderscheid of UIC Digital writes about the opportunities that shoppable TV brings 和 what challenges lie ahead in weaving together the fabrics of content 和 commerce within the sanctity of our living rooms.

Navigating the Cloud Transition: Tailored Strategies for Broadcasters in the Digital Age

广播行业已经认识到云技术的好处, 包括其适应性和多功能性. 云技术促进了远程生产和简化工作流程. 然而, 这种转变可能伴随着一段调整期和无数其他挑战, 哪些广播公司今天仍在克服.

媒体行业AI配音的下一步是什么?

安东Dvorkovich, Dubformer的首席执行官和创始人, writes about how AI dubbing is poised to dramatically transform the broadcast media industry as recently developed solutions are set to be widely implemented. 

体育观看的未来:自由球员球迷

Altman Solon的Matt Del Percio讨论了他们的2023年全球体育调查, highlighting the current fragmentation of the streaming sports media l和scape that has allowed sports fans to be "free agents" who pick 和 choose services to pay for 和 why broadcasters must now rethink their monetization models.

Fan-Focused Future: Hyper-Personalization is Elevating Sports Streaming Experiences

Allan Nicholson at Harmonic discusses the challenges 和 significance of personalization in live sports streaming today, 他还概述了创新的个性化策略, emphasizing the critical role of 广告 technology in personalization with a focus on targeted ads that enhance monetization opportunities.

开放缓存如何使广播可扩展流成功

Rachel Kahana Samet of Qwilt discusses how open caching enables broadcast-scalable streaming success, 特别是对于体育直播.

What’s Next for Streaming: The Union of Content, Advertising, 和 Interactive Experiences

Raman Abrol of Vubiquity 和 Amdocs discusses the next stages for streaming: the union of content, 广告, 互动体验.

网飞公司的游戏业务能否避免疏远用户?

网飞公司, 可以追溯到dvd邮寄租赁业务模式的公司, has mostly blazed its own trail through what was - 和 in some ways still is - the undiscovered territory that is the streaming video market. 但网飞公司最近进军游戏领域的举动将会如何呢? Zollpa Games的Aaron Jacobson探讨了大型流媒体的影响.

直接面向消费者的区域体育网络如何使用OTT & Android, Apple, Roku, Xbox的配套内容 & FireTV

由于游戏直播版权成本的飙升而中断, 改变观看模式, 和 the continuing trend by consumers to cut cable services in favor of streaming platforms, 许多区域性体育网络(rsn)正处于崩溃之中. Rick Allen of ViewLift writes about the innovative ways that RSNs have adapted with new models using OTT & Android, Apple, Roku, Xbox的配套内容 & FireTV.

帮助品牌赢得超级碗的赛后策略

在短短几个月内, the majority of Americans will be sitting down for one of the biggest events of the year - the Super Bowl. 对于体育迷来说，这场大赛不仅仅是一个标志性的时刻, 啤酒, 还有鸡翅, it's also one of the biggest 和 most talked about days of the year for 广告. 詹•陈, Connatix的总裁兼客服主管, outlines the best strategies for maximizing 广告 effectiveness after the game.

即时回放:流媒体连接十一月2023

流媒体于11月13日至16日举行了第12届Connect虚拟会议, 由媒体行业制图师埃文·夏皮罗担任主持人和主持人. 夏皮罗以充满活力的主题演讲拉开了会议的序幕, digging deep into the Q3 earnings call data to hold the spin doctors accountable 和 giving an unvarnished view of the industry. 其他亮点包括与Shobana Radhakrishnan合作的《百家乐软件》, 谷歌电视的高级工程总监, 和 several panels covering topics such as Cloud Workflows for Streaming 和 CTV, 大规模优化直播流, 2024年编解码器专利池将如何影响流媒体, 让直播和视频点播更容易获得, 直播技术趋势, 和更多的.

导航新媒体收入前沿:成功的统一策略

This article by Lindsay Van Kirk of Operative spotlights recent developments in revenue management technology, 和 how cloud-native 和 modular approaches are enabling media br和s to unify their existing systems 和 deliver faster ROI. Kirk offers practical insights 和 advice for media professionals navigating this dynamic l和scape.

CDN技术的未来:打开视频流媒体的下一个前沿

视频流媒体市场正在蓬勃发展, 随着视频流媒体消费持续飙升, 内容分发网络(CDN)技术需要快速发展才能跟上. Damien Sterkers of Broadpeak discusses the current challenges with streaming 和 what measures to take to face them.